Get access to 1300+ patient education articles and videos designed exclusively for physical therapy clinics.
LIVE Articles System
Here are some of the most recently accessed physical therapy articles from prospects and patients of our clinics
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Why is patient education important?
Our patient education library gives your patients access to valuable and unique information, without spending hours searching for it on the internet.
Patient Education = Thought Leadership.
You read books, research articles and attend key notes at seminars because you seek out "thought leaders." Your prospective patients are no different... they want to seek out a provider that helps them understand their condition and is a leader in Physical Therapy services. The purpose of having quality physical therapy patient education on your website is to influence prospective patients to choose your clinic, improve customer experience and provide a platform for patients to share your brand with their friends through article sharing.
Content marketing can help you grow.
The top three primary benefits of content marketing for physical therapy websites:
Develop thought leadership and stand out from the crowd
Most websites are basically online brochures. If you were looking at two plumbing company websites, one that is a brochure and one that has content that educates you, you may be more likely to call the company that "draws you in" by speaking to your needs.
Improve the overall patient
Create a better patient experience by using iPads in the clinic setting to show a patient a video or pull up a graphic to provide more context to an injury. Having content that is branded to you on your own website raises the bar in patient experience.
Create a scalable system for
As you become known as an educational thought leader, online patient education presents an opportunity for patients to introduce you virtually to their own circles by sending people a link to your website to research conditions.
Evergreen Marketing Blueprint for Physical Therapists
Download our PT evergreen marketing blue print for free! Use this to understand what role different marketing tactics play and how to build a balance of tactics that will grow your practice today but most importantly increase the value of your business tomorrow.