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One of the main sources of Physical Therapy patients for your clinic will be referrals from Physicians, so it is really important that you get this right. You want repeat bookings and quality referrals. But what can you do to increase your physician referrals and improve your brands relationship? Decide what you can offer. There is a lot to think about here so you really need to drill down and decide what you can offer. Think about how many clients you currently have and how many new custome...

You should never under estimate the power of word of mouth marketing. It is so important to be recommended both on and offline and it makes you much more credible as a Physical Therapy clinic. Most customers, more than half, will research online reviews and information before they decide to book with a therapist. So, the information out there must show you in the absolute best possible light. According to Neilson 92 trust the opinions of those reviews and comments posted online by consumers. ...

Are you looking for a different marketing strategy for the summer? Perhaps you need a new way to address your clients and those potential customers on your mailing list. For a new and alternative way to contact your patients think about sending postcards. They may not form part of normal marketing trends, but for your type of services they are a great idea. This is not the regular wish you were here type of holiday postcard but another simple way to reach your customers. Summer postcards are a...

If you are launching a new website for your Physical Therapy clinic, you might not know where to start. There are so many different factors and you don’t want to miss anything to make you’re your website is the best it can be. Well here are some great tips to help you on your way with this ultimate checklist for your PT clinic website for 2019. Great website layout and design. The overall look of your website is important. However, you need to test this before it is launched. Try...

There are some aspects of marketing that will never change, however there are trends to keep on top of to ensure you are not missing out. You should always be reviewing and developing your marketing strategy to make sure it is still working and you are making the most of your time and budget. Following this year’s trends will ensure you are ahead of the game and making your marketing efforts work for you as well as they can. Take a look at some of the top marketing trends this year and ...