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Web & Marketing Blog for Physical Therapists

Stay informed about ideas and best practices for growing your physical therapy clinic with smart marketing strategies.

Referral Revolution: Fresh Strategies for Appealing to Physicians

Referral Revolution: Fresh Strategies for Appealing to Physicians
Spring is here. It’s time for your business to thrive together with the booming flowers. As a physical therapy clinic owner, you must help patients prepare for this challenging season the best way to avoid injuries. You must be their go-to therapist, and for this, you have to ensure they’re aware of the importance of your services. But how do you get more patients? Physician referrals are one way. Receiving referrals from physicians is essential for your practice. Hence, in this a...
Posted on 2021-04-27

10 Steps to Market Your Physical Therapy Practice on Instagram

10 Steps to Market Your Physical Therapy Practice on Instagram
Social media is a good way to advertise your business, as most people are active online. The first thing most people do as soon as the alarm goes off is to check their social media accounts.  As Facebook seems to be a little bit old-fashioned now, Instagram is rocking it with over 800 million monthly users(and we’ve expected this to happen). What’s more important, 25% of these users show interest in business pages every day.  That’s why you need to know how t...
Posted on 2021-04-19

The Future of Telehealth in Physical Therapy

The Future of Telehealth in Physical Therapy
Years ago being able to video chat with your therapist wasn’t just impossible. It was unthinkable, but thanks to the fast pace with which the technology is developing this seems pretty insignificant to the changes we’re waiting to see. This was on its way before the pandemic, but what pandemic did was pushing everything into happening way faster. We went from reading menus on paper to scanning QR codes. We went from gathering in large rooms to hold huge events, to streaming everythi...
Posted on 2021-03-31

Building Brand Confidence Through Physical Therapy Marketing in 2021

Building Brand Confidence Through Physical Therapy Marketing in 2021
In 2021, you need to make a few moves if you want to stay relevant to the market and your patients. Keeping the stream of clients incessant regardless of the social circumstances might be hard but not if you succeed at building brand confidence. Your private practice cannot breathe without the implementation of reliable marketing tactics. We’re not talking here about any fishy ways to get your random people to sign up to your newsletter. We’re talking about legit practices that take...
Posted on 2021-03-17

10 Creative Ways to Reactivate Past Patients

10 Creative Ways to Reactivate Past Patients
Where do you buy your loaf of bread for dinner? At the same bakery, I guess? You are a daily client of that bakery because you have your own reasons. Clients like you are important for that business.  Returning clients are crucial for your PT business the same way as for the baker. Always be open-minded and see the potential they have for your business in the big picture. Each of them has the potential to bring more customers, provide excellent reviews, and help you see different issues fr...
Posted on 2021-03-05
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